Stop the presses, bring out the voices of disbelieving people Toyota has issued another recall on a previous recall. Is my sarcastic tone coming through? So what? If you want to read about it, look here. People are obviously questioning whether this is evidence that Toyota is still on the way down after their highs. I would rather say that it is evidence of Toyota’s honesty than anything else. I cannot really see an American or German car company admitting it made a mistake twice, can you?
This brings up the usual, “what happened to Toyota?” discussion. It is very clear people, it really is. They lost focus. They focussed on becoming big rather than continually improving. This loss of focus was only temporary though. If you want a great view on it I recommend reading this brief article. I think it sums up the whole situation of what happened at Toyota well. I do not think Toyota is the sort of company that will make the same mistake twice. Is yours?